Walker Farms: Bringing Back the Milk You Remember

Not all milk is created equal and Walker Farms set out to prove it. As a fourth-generation family dairy in Aylmer, Ontario, they wanted to revive the taste, quality, and trust of milk “the way it used to be,” while introducing Canadians to the benefits of A2 protein milk. The challenge was to design a brand world that felt nostalgic yet modern, celebrating both heritage and innovation with every sip.

Objective: Craft a branding, packaging, and digital identity that evokes the wholesome, old-school quality of milk, while educating consumers about the A2 difference and local origins.

• LOGO • BRAND SYSTEM • PACKAGING • WEBSITE • ART DIRECTION

The Walker Farms logo strikes a balance between heritage and modernity. A badge-style design and classic typography nod to the farm’s 1958 roots, while clean geometry and a simplified cow illustration signal a fresh, forward-looking brand. The cool, contemporary palette reinforces quality and innovation, positioning Walker Farms as a trusted leader in Canadian A2 milk.